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5 Mobile Commerce Trends Helping Retailers Strategize for Q4 In 2015

5 Mobile Commerce Trends Helping Retailers Strategize for Q4 In 2015

There were a lot of learning from the holiday shopping season of 2014, specifically that mobile shopping has captured the greater market share. Did you know that mobile already scores at least 50% or more of holiday shopping ecommerce traffic and 2015 can be the year the scales are sloped?

So, it your business all set for M-commerce Revolution?

Check out these fundamental furors online retailers will be astute to leverage and plan for to make a winning in the forthcoming year as mobile commerce has started taking over online shopping.

mcommerce trends

  • The highest number of people will make payments via mobile device than ever in 2015:

The upsurge of the digital wallet with Pay Pal, Google Wallet, Apple Pay, and other platforms will ultimately make complete purchases using a smartphone a day-to-day happening. The best mobile-friendly online stores and apps will make money. This is due to the fact that instead of mishandling their credit card or abandoning as soon as the lengthy credit card form loads up, your buyers can effortlessly click a button to finish a purchase.

  • Mobile is playing the hard ball for ecommerce evolution:

According to ComScore, mobile commerce is fast-tracking the consumer move toward online spending. Increase by 25% 2014, the previous holiday season, mobile played a significant role in the total retail commerce growth number of 17%-18% compared to the year 2013. And what could stop it? According to Google, we are now spending 151 minutes each day on our smartphones. Incredible!

  • Mobile shoppers are not the same old categorized shoppers you have known:

Online merchants must no longer assume that mobile shoppers are specially made up of women and thousands. The shoppers from 18-34 are still the top online buyers, but you might be astonished to know that men have a habit of purchasing on mobile devices more than women. Furthermore, affluent and seniors constitute about 25% of mobile shoppers. So, just mull over who is purchasing your products – if you merchandise to these groups, particularly you will not want to lay off the influence of going mobile.

  • This year’s online shopping will be more over mobile than ecommerce websites.

If you are planning for mobile commerce to plan for ecommerce holiday shopping season 2015, this will now give you a different perspective as you plan your marketing campaigns. Anticipate that everyone from young to old will be using a smartphone or tablet to climb the ladder on their holiday shopping lists, and invest in the mobile infrastructure for preparing to make it big. You can initiate by nailing down whether or not your site is actually mobile-friendly and choosing/testing the best mobile operating system iOS or Android for your products as early as possible.

  • A multi-channel marketing blend that comprises of the right mobile apps will be a blueprint for success.

This speaks about your product catalog and shoppers– and harnessing the benefits of the apps and shopping channels that will be the right solution for your products. If your store retails fashion, there are a few vogue, ground-breaking mobile shopping platforms you will want to consider such as Wanelo, Shopkick, Wish, Polyvore and more. For other classifications, there are a few standard price-comparison apps to consider such as ShopSavvy, TheFind BuyVia, and RedLaser.

In conclusion

The advent of holiday mobile commerce was one of the most stimulating trends during the 2014 season. As we delve 2015, mobile devices will likely carry on to increase not only in sessions on online retail stores but also in conversion rates as a greater percentage of buyers continue to become more at ease in completing transactions on their smartphones. So, before this ecommerce Holiday shopping season be all set with your m-commerce store.

Major Holiday Shopping Dates for eCommerce business in Q4 of 2015

Major Holiday Shopping Dates for eCommerce business in Q4 of 2015

Have you saved the Important Holiday Shopping dates in your calendar? All of us know that online shopping demand is increasing during special holiday such as Easter, Halloween, Thanksgiving, Black Friday, Cyber Monday, Hanukkah, Free Shipping Day, Christmas Eve, Boxing Day, New Year’s Eve etc. Basically, an astute eCommerce merchant would set special notification in their calendar of such days to plan how to boost the online sales accordingly. This is because these special days and occasions require planning, your stock in advance.

There are several ways in which you can nurture the impulsive buying sensations of your customers that is by marking the demand dates, jazz up your store, update your catalogue, offer freebies and discounts, create a time period for the cart, engage more on social media platforms. These tips without a shadow of doubt help you in gearing up your online eCommerce store for the holiday shopping dates and mark your date book.

Highest sold gifts and stuff during important shopping holidays

  • Tech Products
  • Alcoholic Beverages
  • Sporting Goods/Gears
  • Cookware
  • Gift Cards
  • Jewelry
  • Video Games
  • Toys
  • Apparel
  • Food and more.

What retailers must add in their online store during the holiday shopping season?

  • Multiple Shipping options
  • Free/discounted shipping
  • Ability to create an account
  • Guest shopping facility
  • Flexibility of delivery options
  • Easy return policy
  • Uncomplicated Checkout
  • Live customer service
  • Online tracking facility
  • Easy exchange
  • Variety of brands/ products

Which are the special upcoming eCommerce Shopping Holidays?

Important Dates of eCommerce Shopping Holidays Season

The below mentioned are power shopping days, which are exploding sales of the whole kit and caboodle. Did you know that retail eCommerce holiday sales grew approximately 7% in 2014, sufficient to push the total to $101.9 billion? Moreover, the days with the major year-over-year profits in eCommerce spending were 32% on Thanksgiving Day, and 26% on Black Friday, while Cyber Monday saw a comparatively lesser gain of 17%, likely because there was more order by device on this day. So, the mobile optimized eCommerce site will be a huge game changer for the shopping holiday season 2015.

Halloween: (31st Oct’ 2015)

Halloween is a big time of year for specialty and niche eCommerce retailers. It’s most popular in North America as it is traditionally a night to reminisce the dead and was aligned on autumn harvests or feasts. Nowadays, Halloween is a commercialized non-official holiday where kids and adults dress up in bizarre costumes, go trick or treating, do Halloween parties, visit ghostly house attractions, and watch scary movies etc. So, for preparation that goes into Halloween such as costumes, food, drinks, decorations and more a lot of retailers now create exclusive promotions.

Thanksgiving: (26th Nov’ 2015)

The Thanksgiving is celebrated on the fourth Thursday in November marked by spiritual observances and a customary meal including turkey. This day is also centered on shopping as it indicates the formal start of the holiday shopping season with great shopping days like Black Friday and Cyber Monday.

During this day, there are high online sales of electronics, apparel, home appliances and personal care products and more

Black Friday: (27th Nov’ 2015)

Black Friday has been labeled one of the demanding shopping days of the year since 2005 as it created a record in the history of shopping. It befalls the day after American Thanksgiving, which is the fourth Friday of November. A lot of retailers offer special deals and discounts to attract buyers into their stores. There is a huge deluge of online shoppers the entire day and night as well to grab the best deals offered.

During this day, there are high online sales of clothing, accessories, handbags, electronics, books, furniture, cookware, food & beverages and a lot more.

Cyber Monday: (30th Nov’ 2015)

This Monday is an unusual day than usual Mondays with blues. Cyber Monday is entitled as one of the largest online shopping days of the year. A lot of online merchants had observed a tremendous increase in sales on the Monday from a trend of big discounts and promotions being launched online. Cyber Monday has rapidly grown in popularity over the last few years across a number of countries. Once a single day, now Cyber Monday and Black Friday has combined to become a mega-shopping weekend for merchants, giving discounts and promotions that continue the entire weekend.

During this day, there are high online sales of clothing, accessories, handbags, electronics, books, furniture, cookware, food & beverages and more.

Hanukkah: (6th Dec – 14th Dec’ 2015) 

Hanukkah is a time of family closeness, celebration, and reminiscence. A representative of the phenomenon of the oil that continued eight days, Hanukkah is also known as the festival of lights and is enjoyed for eight days and nights. The majority of the Jewish families gift each other on Hanukkah. Some celebrate one day of gifting while others give gifts on each of the eight days. If you are shopping for the perfect gifts, think about these ideas like Menorah, Dreidel, Gelt, gift bags and baskets, toys, Gifts for the entire family, books, electronics and more.

Free Shipping Day: (18th Dec’ 2015)

Free Shipping Day is a synchronized one-day, online shopping event in which thousands of merchants partake and offer free shipping with delivery by Christmas Eve. Did you know the number of chipping in the retailers in the Free Shipping Day event increased 10 times in just 3 years? And, combining the last 2 years, spending on Free Shipping Day has surpassed $1 billion. Everything from the pin to the plane is purchased on this day.

Christmas Day: (25th Dec’ 2015)

Christmas is one of those holidays is filled with cheer, joy, and surprises. Whether you are celebrating a secular or religious Christmas, your day is filled with happiness, Christmas Day used to be the time for the family to sit around the TV screen previously, but more and more families are likely to spend time on Christmas Day shopping online.

During this day, there are high online sales of things like Electronic gadgets, Jewelry, Watches, teddy bears, greeting cards, photo frames, chocolates and more.

Boxing Day: (26th Dec’ 2015)

Boxing Day is the day of sharing, caring and loving, it is one such occasion when the most ‘prosperous in society’ get a chance to show appreciation to the people who serve them. It is a token of gratitude or you can say, a way of revealing acknowledgment for their service.

During this day, there are high online sales of things such as candy favors, wine, food items, clothing and a lot more.

10 Silly eCommerce Mistakes Which Can Ruin a Holiday Season Business

10 Silly eCommerce Mistakes Which Can Ruin a Holiday Season Business

It is an indisputable fact that eCommerce business is growing aggressively with the eCommerce sales estimated to touch $2 Trillion dollars in the year 2015, the level of competition is getting cutthroat. Although a lot of e-merchants fail to understand that nowadays savvy online shoppers do not only look for product deals but also look for a seamless shopping experience starting from the search till checkout. And, beyond doubt a single error in the process can result in shopping cart abandonment ultimately reducing the number of sales conversion. Whether you are a novice or professional eCommerce business owner planning to make a big hit in the eCommerce holiday season 2015 and beyond. Avoid some of the deadly eCommerce pitfalls while building or running an online store.

10 Biggest mistakes that every eCommerce merchant must avoid

Deadly eCommerce mistakes that can kill your holiday shopping season business

  • Choosing the Wrong eCommerce Platform:

Research properly before you select any eCommerce platform, don’t just choose the first platform that you think would be enough. It is prudent to consider everything from the functionality and feature requirements, financial plan, integration requirements and customization needs to design theme. Do not worry; you can get total support from a professional eCommerce developer, who can also personalize your business demands.

  • Not Having Mobile-Friendly Website:

According to a survey, 80% of users globally use their mobile devices to perform activities on the internet, which also comprises of shopping on eCommerce websites. Hence, it is indispensable that must have a mobile optimized version of your eCommerce store that caters your users an amazing shopping experience. Choose to have a minimalist and intuitive interface with simple navigation, which will head visitors to great shopping experience even on small screens of smartphones and tablets.

  • Not Utilizing Email Marketing:

According to Amazon, email marketing is very scarcely put to use approach by most eCommerce business merchants. A recent study publicized that buyers who purchased via email spent 138% more than those who have got to know about your store directly. And, according to the statistic 66% of customers have made a purchase online due to an email campaign. This is the reason, Amazon is so obstinate about the email marketing.

  • Poor Images/Photography:

Fake product descriptions: The exaggerated product description is a cardinal “SIN” which many online store owners make. It is very imperative to provide accurate and sufficient product description without stealing the manufacturers’ description for the product.

  • Clumsy Site Navigation:        

It is true that customers will leave your website if they can’t find what they want quickly. So ensure to create smooth and simple navigation menus, reducing the number of clicks it requires for any buyer to find their desired product. To improve navigation, check your analytics to understand where your visitors are declining and then optimize your eCommerce site accordingly.

  • Complicated Checkout Process:

The numbers state that merchants lose $18 billion every year because of shopping cart abandonment”. A complex checkout procedure adds to the rate of shopping cart abandonment. Keep a checkout process easy with the least number of fields and display of vital information on a similar page, if feasible. Also, a few buyers do have coupon codes, which they forget to use at the time of checkout. Hence, clearly display the field of Coupon Code on the checkout page unfailingly. Also, display a confirmation page with a summary of tracking update, once your purchaser has checked out.

  • Forcing Users to Register:

Continuously urging first-time visitors to register on your website is a big blunder that a lot of eCommerce websites continue to make. This is a serious turnoff for several buyers who wouldn’t essentially wish to register for buy the product. Even a customer might not have the time and would want to make a purchase first and register them at the free time. Whatever be the case, you should never compel your target customer to register on your site; you should let them shop as a guest. Also, make arrangement for the guests to save items in their shopping cart which they can buy when revisit later and complete the shopping.

  • Not Making Content Easily Shareable On Social Media:

Several companies undervalue the social share button according to the survey. Actually for amplifying your presence on the visual web social sharing is essential. By making images on your website more pinnable, and by optimizing the size and positioning of share icons, you can eventually drive responsiveness, desire, and sales.

  • No Proper SEO Optimization For eCommerce Websites:

It’s extremely vital to optimize your site for search if you want to grow your sales and conversions. If your site isn’t visible when people are searching for products, having everything else in place does not make sense. Search engine optimization is necessary if you want to beat your competitors and grow your sales. So, along with keyword research, you also require to cross-check that your site has a good website structure, great content to rank new product pages and product category architecture.

  • No Proper About or Contact Page:

A lot of online store owners take too lightly the sales potential of their about us or contact us page. If you check the analytics, you will come to know that about us page is the second highest visited page. Customers want to know about your story as eCommerce store owner, about your location and proper email address if they are stuck to get some information.

To Conclude

These are just a few common eCommerce mistakes that irk online shoppers. If your site has these drawbacks at present, it is high time for you to mend it out. Provide your users the best experience by removing such miscue and you will see a substantial progress in your conversion ratios.

7 Tips About Ecommerce Holiday Season You Can’t Afford To Miss

7 Tips About Ecommerce Holiday Season You Can’t Afford To Miss

With the 2015 holiday season crawling our calendars, eCommerce business retailers who want to make a killing on Black Friday are busy getting all set for a flood of holiday shoppers.

Do you know that the National Retail Association estimates online sales to elevate 7% to 10% this year, and eCommerce companies are hoping they will be able to merchandise on what will be called the big-time growth year for the industry since 2011? Of course, success depends on every single aspect from upgrading your website to optimizing order fulfillment to improving marketing, you have so much to do if you expect to thrive during the holiday season. Let’s take a sneak peek at 7 ways to foster you make a fortune this year.

7 Sure-Fire Ways To Grow Ecommerce Holiday Season Sales

ecommerce_holiday_tips

  • Mobile optimization is crucial-

Mobile eCommerce grew by 28% in 2014—more than 2 times the 13% growth rate of desktop eCommerce. With over 50% of all online shopping happening via tablets and smartphones, you are unquestionably going to lose customers if your website isn’t mobile-friendly this holiday season. You still have got time to implement responsive design and to create responsive emails too.

  • Keep checkout easy-

The average online shopping cart abandonment rate is approximately 69%. You can avoid this disaster from happening in this holiday season by making the checkout process a cakewalk, short, intuitive and secure. You can do this by enabling guest checkout which eliminates the compulsion for a user to create an account, display a progress bar, ask for necessary personal information only, provide multiple payment options, use auto-filling fields wherever possible, and strengthen trust using security badges.

  • Personalization helps-

Personalizing your online experience and content for every individual user according to his/her history of behaviors, transactions and interests can help you tremendously in increasing sales this holiday season. You can make use of your user data by finding your high-CLV (customer lifetime value) customers so you can divide your email list and plan a more personalized, targeted campaigns. Moreover, landing page is highly important to assist the user land on the product offer page.

  • Ensure the web pages load faster-

During the demanding holiday season, having snail like loading product pages will certainly provoke users to abandon your site. Remember that 40% of visitors will leave if the web page does not load within 3 seconds, and 79% of your buyers won’t return if they are disappointed with your site’s load time. You can fight this by implementing traffic management and other optimizing tools to keep you posted about the downtime and slow performance.

  • Social media integration-

Integrate social sharing buttons to your product pages is a simple and smart way to make your products reach your customers’ followers via social media platforms. Making your products shareable on sites such as Facebook, Pinterest, LinkedIn, Twitter, and Google+ fundamentally turns your happy customers into salespeople that their social circles rely on. Engage prospects and customers on social media platforms and promote your exclusive offers for the holiday season.

  • Content marketing matters-

A lot of online merchants undervalue the benefits that content marketing provides to entice more qualified prospects and convert more customers. Include in your content write-ups such as tips, gift guides, and effective content to position your website as a reliable resource for holiday shopping and industry leader. Moreover, to build customers’ trust, regularly add high-quality content to your website that attracts Google’s attention so you can augment visibility as well.

  • Proffer free shipping-

Do you know that shipping was the main reason for shopping cart abandonment last holiday season? According to a recent study, free shipping continues to stimulate purchasing decisions on eCommerce websites. Approximately 60% of buyers are ready to add more products to their cart to avail free shipping, over 80% are ready to wait for an extra two days for delivery if shipping is offered free, and virtually 70% require free return shipping to complete the purchase.

To Sum up

It’s the right time to go mobile, get social and equip your eCommerce business for the 2015 holiday season. This year promises to be a biggie for holiday sales if you have dedicated the proper time and resources to delight your customers and outstrip your competitors. Follow the aforementioned tips to make sure you are generating higher revenues when the holiday shopping season closes instead of counting the mistakes you should be rectified for next year.

Are you looking for eCommerce help to be successful in this holiday season and for years to come? Speak with a specialist to learn more about implementing a dynamic eCommerce solution that simplifies your total operation and double your business.

The Best Open Source Ecommerce Platforms Ever!

The Best Open Source Ecommerce Platforms Ever!

For any business establishing an online presence to sell products or services us an essential aspect to be a business forerunner in today’s competitive marketplace. Enticing new visitors and converting them into customers is a Herculean Task, which is not possible without a great website design. A good website design and development can make even the finicky customers to stop at your site, and attract them to take a glance at what’s there is the store for them.   There are diverse online open source eCommerce platforms espousing which you can create am eStore with an amazing design.

Do you know that a right shopping cart can make the difference between red and black ink? Basically, open source eCommerce platforms are an efficient alternative for business that depend on online transactions. There are a lot of packages and options available when it comes to selecting an open source eCommerce platform. However, you must choose the platform that is simple in customization, has low maintenance cost, and has a plethora of dynamic features to enhance the look and lucrativeness of your shopping cart.

Let’s flip through the

Effective Open Source Ecommerce Platforms

Every platform has its own list of advantages and drawbacks as they have been designed and built keeping in mind diverse viewpoints and with diverse users.

THE BEST Open source Ecommerce Platforms

Magento: Magento is one of the most multipurpose and “heavyweight” eCommerce platforms among all. The endorsers of Magento are big players such as OfficeMax, Nike, Olympus and Lindt use Magento to power their online stores. Magento is espoused by 30,000+ online merchants and is the world’s rapidly rising e-commerce platform. The Community Edition is free but is only recommended to be used by developers. The Enterprise Edition is tremendously robust and is filled with handy and amazing features, but this a little costly. If you are not a developer, the best option for you would be to hire a web developer to create an eshop using the Community Edition.

Zen Cart: The Zen Cart is quite stress-free to fix, personalize and manage which makes it the impeccable choice for non-technical people who require a user-friendly eCommerce solution. Zen Cart comprises of handy features such as discount coupons, newsletter manager, gift certificates and more. There are a lot of functional add-ons available to develop and expand your shop and admin area though too many can make the UI a little cluttered. For the people who are looking for an elementary store and aren’t picky about the appearance and structure then PHP Zen Cart could be a good choice for them.

OpenCart: The OpenCart not only looks great, it’s exceedingly scalable. It’s multi-store facility to manage multiple stores from one admin interface, back-end store administration and shipping methods support or a number of payment gateways and languages makes it distinctive from other open source platforms. You can create an indefinite number of categories, merchandize an unlimited number of products, accept various currencies, use multiple languages, and pick from over 20 payment and 8 shipping methods. It’s easy and search-engine-friendly too, so will benefit your position in Google search. Consumers can even review and rate the items you trade.

X-cart: The X-Cart shopping cart software is based on PHP Smarty templates, which makes it too flexible and effortless to transform. The data is put in storage into the MySQL database. X-Cart is a holistic package with installation handled by a web-based step-by-step expert to make the system running instantaneously after receiving it. X-Cart is also a search engine friendly. A trader can state Meta tags and state custom URLs for product and category pages that result in higher search engine rankings.  

Woo Commerce: The Woo Commerce is an eCommerce toolkit from Woo Themes that supports you vend anything by renovating your WordPress website into an online store. WordPress security firm Sucuri has completely audited Woo Commerce, and you can handle it with the intuitive UI. The reporting features enable you to check your store performance per month, per group and even per single product. You can also manage coupon and marketing promotions with a variety of discount options, usage limits, and the user or product restraints, along with free shipping.

OsCommerce: The OsCommerce provides simply configurable online shop software that supports you begin retailing and marketing products and services to your consumers safely. It offers you total access and control of your online store and data, with indefinite categories, items, and products. OsCommerce also caters multiple lingoes, currencies and payment gateways, backup options, SEO-friendly URLs, customs tax and shipping modules (along with than 7,000+ extra modules and add-ons to download and install).

Joomla Commerce: It is a totally free and open source eCommerce solution planned for the Joomla content management system. The extension is issued under the GNU General Public License and reinforces upcoming development. As already said, VirtueMart requires Joomla, so if you want to start using it, you will require installing this CMS before proceeding ahead. Yet, the Joomla platform proffers mega advantages counting thousands of templates, themes, modules, and plugins as well as offering a large community of developers who build free hacks and alterations. So, we consider it to be a good totaling to your online commerce business. The top VirtueMart features are structured on nested categories, a management system for shoppers, stock and catalog system, shipment and Payments Classes, VirtueMart invoice handling system and a lot more.

Why Choose Techno Infonet For Your Ecommerce Site Development?

Techno Infonet is a renowned open source Ecommerce Development company in India since 2004 providing all kind of customized eCommerce solutions.

Techno Infonet understands the eCommerce strategies that support businesses deliver a great online shopping experience and lead customers till checkout without trouble. Techno Infonet has the best team of eCommerce website developers who are proficient in designing and developing websites using 100% responsive themes and graphics providing the outstanding user-experience and potent user interface. Our main objective is to deliver the best eCommerce services to buyers giving them an amazing shopping experience to their visitors.

ECommerce or MCommerce  – What’s your key to success?

ECommerce or MCommerce – What’s your key to success?

In today’s world, leaving your home without smartphones is like leaving your trousers home without trousers on. It’s unquestionable that the smartphone has become an essential part of our daily life. People have started carrying out the majority of domestic & financial chores via their PC or mobile. Long ago, people used to visit 2-3 brick and mortar shops before they determine to buy any product from. Nowadays products are compared online and the person chooses the product from eCommerce stores or via MCommerce according to accessibility.

WHATYOURPICK

The basic difference between E-Commerce and MCommerce

E-Commerce is selling and buying goods, services and products over the internet, e-mail, and telephone. Mobile commerce or MCommerce is selling and buying products, goods and services through wireless handheld devices such as Smartphones or personal digital assistant (PDAs). The trend of eCommerce has been in the market for quite a time now, but the MCommerce is comparatively new. There are some important dissimilarities between MCommerce and eCommerce in terms of their inception, technologies and the features of the services they can offer. Besides, the way people select, purchase, connect, and use mobile apps is not the same way they behave on the website.

All about eCommerce

With the growing numbers of internet users a lot of people believe eCommerce will soon be the prime mode to accomplish business transactions. There are purchasers as well as businesses similarly that are profiting by e-commerce. Did you know 2015 promises to boom after heady 2014, with U.S.-based e-commerce predicted to reach $350 billion in sales by year’s end?

The various eCommerce business models:

  • Business to Consumer (B2C) – Portal, service provider, broker, market creator
  • Business to Business (B2B) – Infomediary, matchmaker, e-Distributor, Marketplace (B2B hub)
  • Consumer to Business (C2B) – Elance (bidding sites)
  • Consumer to Consumer (C2C) _ Commercial auction sites
  • Business to Employee (B2E) – Intranet

Pros of eCommerce:

  • eCommerce increases sales and decrease costs.
  • With the help of eCommerce reach narrow market segments that are widely scattered geographically.
  • eCommerce provides shoppers with a huge collection of choice compared to traditional commerce.
  • Increase customer base
  • Boost sales
  • The doors never close 24/7, 365 days and profits will keep growing.
  • Augment business reach
  • Repeated payments made effortless.

Cons of eCommerce:

  • Security problems.
  • Credit card problems.
  • Additional expenditure and expertise for eCommerce set-up.
  • Requirement for broadened reverse logistics.
  • Adequate internet service.
  • Continuous maintenance.

All about MCommerce:

The impulsive growth of mobile commerce has left many brands and merchants pondering how they can extract the advantage of this market.

Let’s check out these MCommerce Stats

Half of eCommerce will be conducted through tablets and smartphones by 2018. 1.2 billion NFC-enabled smartphones are projected to be sold in 2015.

The various MCommerce business models:

  • Selling Your Application
  • Freemium – Sell an enhanced version of an app, Sell in-app advertising, Up selling content packs
  • Outspread an existing business into the mobile world – Enhancing an existing line of business, Extending your reach to new customers
  • Contrive an app as a service
  • Create an app as a subscription
  • Mobilize an existing technology
  • Make an app that extends a web business
  • Merchandise affiliate products through your app
  • Build an app for someone else

Pros of MCommerce:

  • Encompass vast distance
  • Exclusive consumer deals
  • Saves user’s time and money
  • Handy to use

Cons of MCommerce:

  • User gets tired of navigating in moderately small screen of smartphone
  • People avoid changing with new technologies rapidly.
  • Mobile commerce is the growing field and a lot of investment in this field becomes risky.
  • Mobile commerce needs the high-speed connectivity of 3G without that it becomes difficult for the user to complete the shopping process.

Now whether you want to go for eCommerce development or MCommerce development to burgeon your business would completely depend on your business requirement and fiscal estimate. However, choose a leading IT Design and Development company with long-term experience and extensive expertise like Techno Infonet. We have a crew of professional designer and developer who can guide you with which technology to pick and are well equipped to help you with custom eCommerce Development and MCommerce Development too. For more information, contact us.