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Tips to keep in mind while getting your business website redesigned

Tips to keep in mind while getting your business website redesigned

Promoting your products and/or services as well as keeping your customers informed about your business in a proper way is impossible without a website. However, just having a domain address that does not help the web visitors is a strict no-no. You do have to focus on your website and build it up painstakingly by employing all the tricks of the trade. Only then will the website traffic pick up and you can be hopeful of converting a healthy percentage of the visitors into loyal customers.

Tips to keep in mind while redesigning website

Keeping the information updated from time to time is an essential factor once you want your business to profit via the website traffic. Remember that the visitors will not click on the URL of your site, if you fail to inform them of every move that you make especially when it is about the prices, and products or discounts. An ordinary updation of the site may not always suffice though particularly when you have neglected to keep your site up to date. The only option that you now have is to redeem the website by making it profitable once again. Do get in touch with professionals and you are sure to be told to go for a complete overhaul of your site i.e. redesigning website from scratch.

Do keep your business interests in mind before starting on the redesign. You have to ask yourself the following before you replace the existing website with a better one.

  • Are you keen on a completely new look because your business has ceased to be profitable online?
  • Are the leads that you are currently getting from website visitors not up to the mark?
  • Were you hoping to achieve a better conversion rate when you first had the website designed?

Your website does indeed deserve a redesign, if you have answered all the questions above with a ‘yes.’ Just under performance is not the sole reason for opting for a complete revamp though. You would be justified in redesigning your website when you want to enter into new markets both nationally as well as internationally. Your business has progressed by leaps and bounds and you suddenly find that the existing website is not getting you enough visibility on the Internet.

Do not forget to make your website redesigned in a way that it adapts to the requirements of the present generation. You do have to make your site responsive for viewing on laptops, desktops, iPads, and mobile phones too. This will certainly help you in covering your target viewers.

It makes sense to some solid research on the price of getting your website redesigned. It always helps to have a realistic budget plan when it comes to investment or marketing plans and a newly designed improved website is definitely an investment that can turn out to be profitable within a few months. Do not fail to request for a sample from the website designer company that you are thinking of utilizing. The old theory of WYSIWYG works here as well.

It might also help to participate actively by reminding your designers of your business goals. Your new website design is sure to work in your favor once you bring in your passion and work experience to the table while joining the designers in getting your new look website up before long.

5 Big Web Design Mistakes To Avoid In 2016

5 Big Web Design Mistakes To Avoid In 2016

To build a website is not an easy task and the actual challenge lies in making it highly functioning. One of the most important things each and every web designer must bear in mind is that they aren’t creating sites for themselves it is the end-user who has to ultimately use & rate the product. Most of the web designers give importance to creativity instead of usability and practicality a website must have. So, know about a few frequently made web designing errors and avoid such goof-ups when next time you are developing your website and put your best foot forward online. Otherwise, website designing and development company are always there to assist you.

Let’s take a look at 5 most common web design blunders a lot of online businesses commonly make.

web design mistakes

Forgetting Mobile-Friendliness:

Your site must be first optimized for mobile viewing as it is now a necessity for more than half of the global web usage which takes place on mobile devices. Mobile browsing experience is very different from full-screen browsing experience and you would definitely want your audience to get the best user experience on both. It is not necessary that if you design a website that looks great on mobile and desktop devices would be expensive for sure. Most web designers these days understand that how vital mobile devices have become and so they provide responsive web design services customarily.

Unclear Navigation:

Simplicity is the real key when it comes to the navigation of a website. Remember, usability is the most crucial factor contributing greatly to the success of a website. If the browsers do not find what they are looking for in 3 clicks they may leave and they can’t be blamed for it too. Generally, you will find menus at the top of the web page and the reason is that it works. Even studies reveal that the users first horizontally read, along the top of the page. Thus, it is sensible to have a navigational bar at the top of the page with an easy structure that displays having prime pages prominently visible and sub-category pages below that.

Excessive Information:

Whether you agree or not the majority of the browsers feel lazy to go through the online information thoroughly. A user will not read unless the information is too important, yet they will only scan through information and pull out points of interest on a web page. Regrettably, a huge number of online businesses are so much engrossed telling their long story and communicating their message that they forget the importance of presenting the information in an appropriate manner. Remember, while you are displaying content on a web page, less work more.

Trying To Be Distinguished

There are certain guidelines web designers should adhere to; they are well-tried, and they even work. To elaborate, when a visitor clicks on the company logo it should take back to the homepage. There are no chapter and verse, but yes, it should. Similarly, once a link is clicked, it should change the color as it shows browsers where they have already been. And, the contact information should also be precisely displayed on a ‘contact’ page as it makes it easy to locate details and contact if need be. Even, ‘About Us’ pages are imperative because people before contacting have an instinctive interest in knowing the other person.

Showing off

It is very common practice to see online startups bragging, trying to stand out and make their mark in the marketplace, and theoretically, that’s fine. The problem begins when that attempt is evident in their website design. Anything too much is not good, just as a lot of diverse design elements, striking colors and fonts is not said to be a good design. This is why the minimalist design that has lots of breathing space creates a good first impression, presenting more in less. Hence, it is suggested not to use more than two or three colors and font styles on every page to avoid confusing consumers.

To conclude

Keeping it simple is the main thing in web designing industry. It would be user-friendly, if simple. On the whole, great websites believe in keeping it simple and usable.