Content plays and important role in enhancing your business presence on the digital platform. Owing to this, there are different approaches that are being followed to combine content marketing with SEO.
There are many strategies that can be used to enhance the effectiveness of your SEO campaign, wherein one among them is to generously combine content marketing with SEO. Social media activities, paid ads, press release, web 2.0 and business listings are a few of the mediums that can be used to enhance content marketing to improve SEO. Apart from these, there are a few things that needs to be kept in mind so that you do not end up negatively affecting the SEO rankings.